CAPABILITIES & ARCHITECTURE

Engineered for High-Growth E-commerce

Everything you need to analyze, segment, and retain your customer base with high-precision machine learning.

Automated RFM Calculation

Scores customer Recency, Frequency, and Monetary metrics automatically on every CSV transaction upload without manual spreadsheets.

  • 1-5 Quintile Ranking
  • Custom Weight Adjustments
  • Historical RFM Drift Detection
  • Automatic Churn Thresholds

K-Means ML Segmentation

Advanced unsupervised machine learning groups your customer base into VIP, Loyal, Potential, and At-Risk cohorts dynamically.

  • PCA 2D Cluster Visualisation
  • Elbow & Silhouette Optimisation
  • Outlier & Anomaly Isolation
  • Interpretable Persona Mapping

Sales & Revenue Performance

Deep dive into product-level volume, order value distribution, geographic heatmaps, and monthly annualized run-rates.

  • Country-level Breakdown
  • Top 10 High-Yield SKUs
  • Average Order Value (AOV) Metrics
  • Month-over-Month Velocity

Predictive Business Insights

Heuristic and rule-based recommendation engine highlights critical business conditions, revenue concentration, and retention warnings.

  • VIP Revenue Exposure Index
  • Churn Risk Early Warnings
  • Repeat Purchase Trajectory
  • AOV Skew Analysis

Segment Action Playbooks

Turn data into tangible business moves with pre-built, tactical recommendations tailored for each customer tier.

  • High/Medium/Low Impact Ratings
  • Effort Estimation Matrix
  • Pre-written Campaign Templates
  • Cross-sell Recommendations

Enterprise Multi-Tenancy

Workspace-isolated data architecture with Clerk JWT security, SSL database encryption, and automated backups.

  • Workspace-isolated DB schemas
  • Clerk Authentication & RBAC
  • GDPR/CCPA ready design
  • Exportable Audit Reports

Ready to explore these features?

Upload your first transactions CSV and get real-time segmentation and insights in less than 2 minutes.

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